What comes to your mind when a Dr. Oetker pudding is mentioned? Old fashioned shape of something children in the sandbox tries to create. How to turn around this stereotype and cope with competition in the pudding industry? You have to be in the form of your life! We addressed young designers with a challenge to create a new form for Dr. Oetker. With the help of influencers we let people to vote for the winner of this challenge. And the result? Dr. Oetker pudding bounced back!

Client

Dr. Oetker

Campaign

Pudding in a new form

Awards

ADC Creative Award CZ
Bronze in Category Immersive Design